Last Updated: January 16, 2025

Cooper Herefords (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (www.cooperherefords.com) or interact with us offline, such as during cattle sales or ranch visits. This policy is compliant with the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and California Privacy Rights Act (CPRA).

1. Personal Information We Collect

1.1 Information You Provide Directly

We collect information that you provide to us, including:

  • Contact Information: Name, email address, phone number, and mailing address when you request a catalog, inquire about cattle, or complete a form.

1.2 Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

  • Device Information: Your IP address, browser type, operating system, and device type. Usage Data: Pages visited, time spent on our site, and links clicked.

1.3 Information from Third Parties

We may collect information from third parties, such as social media platforms or referral sources, if you contact us through those channels.

2. How We Use Your Information

We use your information for the following purposes:

  • To Provide Services: Process and manage cattle sales and catalog requests. Communicate with you about your inquiries and transactions.
  • To Improve User Experience: Analyze website usage to enhance functionality and design.
  • For Marketing and Communication: Send updates about sales, events, or other promotional content. (You may opt out at any time.)
  • To Comply with Legal Obligations: Maintain records for tax, regulatory, and dispute resolution purposes.

3. Legal Basis for Processing Information (GDPR)

Under GDPR, we process personal data based on the following legal grounds:

  • Consent: When you opt into marketing communications or submit a catalog request.
  • Contractual Necessity: To fulfill transactions or provide requested services.
  • Legal Obligation: To comply with applicable laws and regulations.
  • Legitimate Interests: To improve our website, services, and communication.

4. Your Privacy Rights

4.1 GDPR Rights (Applicable to EU Residents)

  • Access and Portability: Request a copy of the personal data we hold about you.
  • Correction: Request corrections to inaccurate information.
  • Deletion: Request the deletion of your personal data, subject to legal obligations.
  • Restriction and Objection: Restrict or object to certain data processing activities.
  • Withdraw Consent: Withdraw your consent for data processing at any time.

4.2 CCPA/CPRA Rights (Applicable to California Residents)

Right to Know: Request details about the categories and specific pieces of personal information we collect, use, and disclose.

  • Right to Delete: Request deletion of your personal data, subject to legal exceptions.
  • Right to Opt Out: Opt out of the sale or sharing of your personal information.
  • Right to Correct: Request corrections to inaccurate personal information.
  • Right to Limit Use of Sensitive Information: Limit the use of sensitive personal data for specific purposes.

To exercise your rights, please contact us.

5. How We Share Your Information

We do not sell your personal information. However, we may share your data in the following scenarios:

  • Service Providers: Trusted third-party vendors assisting with website management, payment processing, or marketing.
  • Legal Compliance: When required by law, such as in response to court orders or regulatory requests.
  • Business Transfers: In the event of a merger or sale of Cooper Herefords, your data may be transferred to the new entity.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve your website experience. These cookies help us analyze site usage, enhance functionality, and personalize content. You can manage cookie preferences through your browser settings. Disabling cookies may affect website performance.

7. Data Security

We take appropriate technical and organizational measures to protect your information from unauthorized access, disclosure, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or resolve disputes.

9. Cross-Border Data Transfers

For users outside the United States, please note that your information may be transferred and processed in the U.S. By using our website or providing information to us, you consent to this transfer.

10. Children’s Privacy

Our services are not directed to children under 13 years old, and we do not knowingly collect personal information from children.

11. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal requirements. We encourage you to review this page regularly for updates.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Cooper Herefords 

PO Box 126

Willow Creek, MT, 59760